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Yell Advertising- a fast emerging advertising agency in Thailand
In recent years, the rise of Chinese brands has impacted the advertising business globally. With massive spending growth, advertising agencies embraced that opportunity. But when you dive deep into detail, the Chinese have unique characteristics. Many network agencies have difficulty coping with the Chinese brands’ “world’s best-selling” mentality.
Storydoing, not just storytelling - Bangkok's Yell Advertising
Exploring the marketing environment in Asia, we spoke to Bangkok's Yell Advertising about the impact of culture on marcoms and how the region is looking at sustainability.
YELL ADVERTISING: HOW TO LAUNCH A SUCCESSFUL MATAVERSE MARKETING CAMPAIGN WITH FANDOM
Metaverse is one of the most buzzed words in 2022. Many brands use a lot of verses in their plans, but the most important thing to know is what people expect from them. Increase sales, brand awareness, or just FOMO. Here Yell Advertising in Bangkok explains.
LAZADA X GIORDANO TRANSFORM THE ORDINARY ADS SEIZING GOLD FROM ASIA ECOMMERCE AWARD