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Advertising and Video Games: Kanokkan Rinnachit (Pare), GM of Yell Advertising
The metaverse is a graphically rich virtual world, where people can do the things humans like to do together in real life
Food Brand CP Heads to the Metaverse with Spicy Bologna MewTaverse Party
Even in the midst of Metaverse trends, thinking about the behaviour of the target audience before planning comprehensive marketing in the offline area contributing to visibility is something that should not be overlooked.
What’s behind CP’s successful Metaverse campaign?
All of these happened at the CP Bologna Mewtaverse’s, CP Foods’ Metaverse Event, massive success backed by the excessive power of fandom marketing! How did Yell Advertising, the agency that oversees the campaign, make it happen?
“ยูนีฟมิวกลัฟ” ขึ้นอันดับ 1 ทั้งเทรนด์ทวีต และเวทีเอเชีย จาก Marketing Interactive ในแคมเปญ “Unif ลุ้น Fin เติมความ Fresh ให้พร้อม”
ถ้าจะให้พูดถึงเวทีที่เกี่ยวกับโซเชียลมีเดีย งาน Hashtag Asia Awards เป็นหนึ่งในเวทีชั้นนำระดับนานาชาติที่การันตีผลงาน ที่สามารถสร้างเทรนด์และ Engagement ที่ดีจากการใช้แพลทฟอร์มต่างๆ
How Zoflora cleaned up its competition
With the evolution of consumer behaviour, and COVID-19, eCommerce being the first principle of marketing may not be a surprise. I used to think that it wouldn’t matter; even if all marketers shifted towards eCommerce only the strong would thrive regardless of the numbers, but that was wrong because the whole ecosystem of eCommerce is heavily based on an auction system.
5 Thai campaigns that show how music can help brands go viral
Not many brand marketers know that music can be a priceless way into the hearts of a target audience. But it's a strategy that practitioners in Bangkok have come to know well.
Yell International Sets Sight on Singapore for New Regional Hub Launch
SINGAPORE and SEOUL, South Korea and TOKYO, April, 26, 2022 /PRNewswire/ Yell International, a growing creative agency headquartered in Bangkok, is expanding beyond Thailand with the establishment of its new regional hub in Singapore. Yell Singapore is focused on delivering unique Thai creativity and vision to clients both in Singapore and around the region.
Yell Promoting- a quick rising promoting Company in Thailand
In recent times, the rise of Chinese language manufacturers has impacted the promoting enterprise globally. With large spending progress, promoting companies embraced that chance. However if you dive deep into element, the Chinese language have distinctive traits. Many community companies have issue dealing with the Chinese language manufacturers’ “world’s best-selling” mentality.
Yell Advertising- a fast emerging advertising agency in Thailand
In recent years, the rise of Chinese brands has impacted the advertising business globally. With massive spending growth, advertising agencies embraced that opportunity. But when you dive deep into detail, the Chinese have unique characteristics. Many network agencies have difficulty coping with the Chinese brands’ “world’s best-selling” mentality.
Storydoing, not just storytelling - Bangkok's Yell Advertising
Exploring the marketing environment in Asia, we spoke to Bangkok's Yell Advertising about the impact of culture on marcoms and how the region is looking at sustainability.
YELL ADVERTISING: HOW TO LAUNCH A SUCCESSFUL MATAVERSE MARKETING CAMPAIGN WITH FANDOM
Metaverse is one of the most buzzed words in 2022. Many brands use a lot of verses in their plans, but the most important thing to know is what people expect from them. Increase sales, brand awareness, or just FOMO. Here Yell Advertising in Bangkok explains.
LAZADA X GIORDANO TRANSFORM THE ORDINARY ADS SEIZING GOLD FROM ASIA ECOMMERCE AWARD
GIORDANO is a clothing brand that has been in the Thailand market for more than 20 years and is sold on Lazada Official store.
People: Collaboration and Thai humour with Yell Advertising’s Creative Group Head Duo